Laurie Santos: A monkey economy as irrational as ours

Laurie Santos: A monkey economy as irrational as ours


http://video.ted.com/assets/player/swf/EmbedPlayer.swf

In this TED video, Laurie Santos reminds us that humans are not perfect. Although we are really good at overcome our biological limitation, there are other limitations that we still need to address, such as our inability to be rational, the tendency to make errors and poor decision making. Therefore, until we recognise our own limitations we won’t be able to archieve in full our human potential. And here it comes the work of designers, Human Factors, and HCI researchers. We help people to achieve their full potential by recognise their limitations and design around them. A good designer can only be driven by love for people and the passion to improve the world.

Advertisements
Track your happiness project

Track your happiness project

Last month I took part to the Track your Happiness  project. Following my results:

Where am I happy?

Going to exhibitions make me happy, restaurants, and be out in the street contribute to my happiness.

When am I happy?

Sundays are the happiest days of the weeks, whereas Tuesdays and Weds are not so good.

What activity contribute to my happiness?

Preparing food is another activity that make me happy, but studying is long way down in the list.

Want to/Have to?

Unsurprising I’m happier when I’m doing something that I WANT TO DO but I DON’T HAVE TO DO

Alone?

Slightly higher level of happiness when I’m interacting with other people

Focused?

And I’m happier when I’m more focused in what I’m doing

Learn more about your happiness at Track your Happiness

Can we avoid killing pigs? – Artist Christien Meindertsma for TEDxAmsterdam

Can we avoid killing pigs? – Artist Christien Meindertsma for TEDxAmsterdam

the lines between raw materials and producers, products and consumers have become so invisible in an increasingly globalized world

Christien Meindertsm in this TED explores the products that are made by one single pig – more than 150 products! e.g. cigarettes, drugs, cats food, soap, paint. So it seems that we don’t have clue on what is behind our products, and that is extremely difficult to be vegan in an industrialised world.

The gulf of research-product by Don Norman at DRC 2010 – must-watch!

The gulf of research-product by Don Norman at DRC 2010 – must-watch!

There is a new gulf in design; not only the gulf or execution and evaluation, but the research-product Gulf. Don reflects on the fact that Design reserch doesn’t address the right audience, and many good products ( e.g. Apple, Foursquare) were not based on design reserch.

“You gotta be careful too, because there are a lot of these research methods, like the rapid prototyping, like the ideation, like the brainstorming methods, like the ethnography, and so on, there is actually no real evidence that it makes a difference. Apple computer is a good example. You think they do design research? No. When I was at Apple, we did a lot of design research […] We did a lot. We worried about all these fundamental things. We did user studies. We went to people’s homes. […] You know what Steve jobs did when he arrived? He fired all of us! And guess what resulted? Better products! Which have revolutionized the way we use machines. And he fired the usability groups as well.” – Don Norman at DRC 2010

If we want to progress we need to fill the Gulf.